Sergio Fadul

I hold a degree in Visual Communication from FAAP (Brazil), where I studied under artists like Nelson Lerner and Nicolas Vlavianos, who expanded my creative vision. Photography entered my life early through a Pentax MX from my sister.

My professional journey began in 1998 as an art director in top advertising agencies, where I worked closely with renowned photographers such as JR Duran, Maurício Nahas, Marcio Scavone, and others. Even after leaving the advertising world to pursue entrepreneurship, photography remained my way of interpreting the world—whether on distant travels or fleeting city walks, using an iPhone or a DSLR.

I'm deeply inspired by the poetic documentary power of Sebastião Salgado and the precision of Ansel Adams. My images aim to be visual interpretations of what feels indelible—stories told through light and shadow.

Degree in Visual Communication at Fundação Armando Alvares Penteado