Paula Benvegnu

Buenos Aires, Argentina
1981

With a degree in Advertising and Social Communication from the Universidad del Salvador in Buenos Aires, Argentina, I have worked as an Advertising Art Director at various advertising agencies continuously from 2004 to the end of 2009. During this time, I developed advertising campaigns for Leo Burnett Argentina and was honored with various local and international awards. My interest in the return to analogical systems as a form of expression led me to study film, writing, photography and art direction, becoming a multidisciplinary professional trying to transmit a message, concept or story through any type of format. In my spare time, I am dedicated to photography, writing, making short films and other projects as a freelancer. I won in 2010 a scholarship for the Master of European Design Labs in the IED Madrid and attended to workshops with prestigious european designers as Sigga Heimis, Doshi Levien, Julia Lohmann & Gero Grundman, Pedrita Studio, Luis Urculo and Gala Fernandez.
In 2011 I was a staff member in the summer workshops in the domaine of Boisbuchet, run by the Vitra Design Museum and the centre George Pompidou.
I had lived in Barcelona for a year and a half where I worked for VICE ma...