Iraida Florea

I am an explorer in the fields of colours and lights, shapes and textures. I am enriched by most forms of art and I can be touched by those who represent a beautiful, equilibrate shape of harmony and beauty.
I established my bound with art world a while ago, once I become my father's model by the age of 2 and ever since my life path was humbly built into the fashion magic world and always closer to the arts.
Photography calls me on set, first as a creative director and soon after as a photographer, some time even as a model. I am a costume lover, creator and promoter reason why the major theme of my imagery is inspired by the Romanian ethnic costume and its accessories.
As soon as I escaped from the iron-ciment giant Shanghai, I immersed myself into wild nature of Pacific islands and Romania country side where colourful images invited me to freeze them and share it with people.

Image critique, curator
2020-2022 - UNIVERSITY OF BUCHAREST - The Center of Excellence for Image Study

Fashion coordinator
2011-2013 - BELLE ARTI MARANGONI INSTITUTE, Shanghai

Economist
1993 – 2000 ACADEMY OF ECONOMICS, Bucharest - Faculty of International Negotiation

2017 - "Mucha" Art Gallery Hamburg, Germany 2017 - HYPERBOREAN FOLKLORE photography exhibition & costume - group exhibition
2017 - "Cecilia Cutescu Storck" Art Gallery, Bucharest - HYPERBOREAN FOLKLORE photography exhibition - group exhibition
2017 - "ST. Elena & Constantin" Curch Cultural Center, Bucharest - photography exhibition - group exhibition
2018 - Top 100 millionaire Gala - solo exhibition
2019 - Private art gallery Bucharest - photography exhibition - solo exhibition
2019 - "ST. Nicola" Church Cultural Center, Campina - HYPERBOREAN FOLKLORE - photography & fashion costume exhibition - group exhibition
2020 - Regional Cultural Palace, Ploiesti - HYPERBOREAN FOLKLORE photography & fashion costume exhibition - solo exhibition
2021 - Memorial Museum "Nicolae Grigorescu", Campina - HYPERBOREAN FOLKLORE photography & fashion costume exhibition - solo exhibition
2021 - Bucharest National Theatre, UNESCO - photography & costume exhibition - group exhibition
2021 - Politechinque University of Bucharest, UNESCO - photography & costume exhibition - group exhibition
2022 - Regional Museum of Art, Prahova "Ion Ionescu Quintus" - HYPERBOREAN FOLKLORE photography & fashion costume exhibition - solo exhibition