Kirsten Soderlind

Kirsten Söderlind began drawing as soon as she could hold a pencil. By age 4, her parents were impressed by her ability to “stay within the lines” of coloring books—perhaps not such an extraordinary feat, but one that made her feel her career path had already been set. She went on to study Architecture at the University of Texas, but soon realized her true passion was illustration, particularly developing what would become her trademark style: transforming photographic scenes into works using acrylics, pastels, and colored pencils.
For nearly twenty years, Kirsten worked as an illustrator and designer in New York, collaborating with prominent U.S. clients and publications like American Express and Business Week. In 1997, she co-founded Wild Indigo, a greeting card and print company based in Schenectady, New York, alongside three friends. The line featured her illustrated florals, landscapes, and colorized vintage photos, offering humor, comfort, and understanding suited to the greeting card market.
Today, her line features updated florals and landscapes—echoing those from her greeting card days—designed for contemporary decor and various product categories. Some of her favorite pieces are large pastel and acrylic illustrations of ...

University of Texas, School of Architecture