Luis Alvarez Rodas

I was born on May 10th 1968 in Capiata (Paraguay). At the age of seven, I moved to Buenos Aires together with my parents and my eleven brothers. I began sculpting and drawing from an early age, I made animals with clay and let it dry in the sun then drew on it.

Another passion was sewing, in fact I was twelve when I started working in my sister´s atelier after school.

At that time what started as a hobby became something serious until it transformed into a true passion. Then I studied Fashion Design at a prestigious argentinian designer school, Mariano Toledo. At the age of 25 I launched my own fashion label “Luis Rodas”, I also developed and produced for others brands. During this same period I studied professional make-up as a hobby.

In 2001 I moved to Madrid (Spain) where I founded a fashion brand “Eghos”. After a year and a half I moved to Valencia where I opened my own shop. In 2008 L´Oreal Paris offered me the opportunity to work in the company as a professional make-up artist. I also worked for M.A.C, Lancome and Dior.

In 2012 I went to Sardegna (Italy) for four months, then I came back to Spain, to settle in Barcelona where I actually live. This city really inspires me, because of its beauty, multiculturalism...

Estudio secundario
Estudio de diseño de moda con Mariano Toledo
Estudio de Maquillaje profesional con Sebastián Correa
Estudio de bellas artes en el taller de Carmen de los Llanos