CONSCIENTIA Artwork

ARTPOPCLASSIC® by Marco Battaglini - EXPLOSIVE JUXTAPOSITIONS "Almost everything you see in my work already exists," explains the artist. "All I do is capture all these elements belonging to different times, places and cultures in a work with the aim of expanding the range of possibilities of the viewer, to stimulate his imagination. I have come to the conclusion that IMAGINATION IS EVERYTHING, it is the vehicle that takes us to where we want to be, helps us create our reality and my art wants to be a way to expand the imagination of the observer, a tool to fly beyond the logical structures ". He continues: “I would like to involve the public and take it beyond what is apparent. It is normal to judge a neoclassical work as something 'noble', 'refined', 'elegant' and 'beautiful' and a graffiti on a wall as something 'insignificant', 'indecent', 'vulgar' and 'ugly' ... I want to be the means to expand the perception of things. Through the confrontation-union of different times, places, cultures, languages, ways of seeing reality. “The multiplicity of readings, which combines graffiti, symbols linked to Western culture and elements of pop art in a harmonious amalgam, forces us to rethink the values ​​linked to the reality in which we live, shows the impact that consumer society has in our way of living and thinking. We are not only consumers of products, but also of images, icons and symbolizations that are part of our culture. My work is an invitation to see reality "without blinders", from above the forest, not immersed in a specific context with limited parameters of analysis. I want to create a cultural and semantic clash with a series of contrasts that induce the viewer to become aware of its essence… and to peer into the potential of accessing infinite possibilities”.