Awaken Collection Collage

Luiza Ferreira is a Fashion Designer formed by FURB - Regional University of Blumenau, with specialization in Industrial Production and Styling at SENAI, and improvement in Accessories, Photography, Fashion Communication from Central Saint Martins, London. Became interested in aesthetics and unique creations ... For the designer, a well-developed collection fulfils more than its basic function, reflecting the culture of the environment. Even with simple elements and basic materials, creative design can provide an effective response, raising the imagination and awakening desire. Luiza says that fashion is made of art and culture, and need not be high tech in order to have a significant impact. Fashion can be art? The pursuit of beauty in fashion makes the designer's job to approach the artist's work. What is the communication is not a unique process of self-knowledge?